Label
Allow us to
Reintroduce Ourselves
Dear Chicago,
A little over a year ago, I was joined by a diverse team of Chicago civic and business leaders who stepped up to become stewards of the Chicago Red Stars. Since then, we have been working diligently to build a world-class women’s professional sports organization that attracts the world’s best players, coaches and staff, creates a culture that strives for excellence and inspires civic pride while fostering individual and team success. Our work builds on the past accomplishments of this club and its many notable players who have worn the Red Stars crest since the National Women’s Soccer League was founded in 2012.
With a nod to our past and our eye set squarely forward to the future growth of this game, this club, this league and all of women’s professional sports, we are excited to unveil our renewed brand as the Chicago Stars Football Club.
Chicago’s iconic six-point red star remains at the heart of our renewed shield. We prominently wear this ubiquitous symbol of our civic pride as we proudly represent the city we play for across the nation. Our Chicago star symbolizes the character of our city that stems from Chicagoans’ hard work, perseverance, grit, optimism, dedication, diversity and collaboration. Our club strives to honor our city and reflect its character, both on and off the pitch.
The Chicago Star also represents our players – past, current, and future – and that we are a player-centered club that values excellence, accountability, transparency, respect, empathy and joy of the game. This Chicago Star will serve as a guiding light, and as a reminder of the contributions made by our players, the unforgettable moments that inspire us and bring us to the edge of our seats year after year.
Our renewed brand also reflects dedication to our loyal fans whose stalwart support humbles us, fuels us and inspires us to be a team that Chicagoans throughout all of our city’s neighborhoods can be proud of: THEIR Chicago Stars FC.
Thank you for the continued support for your Chicago Stars. We couldn’t be more excited to write this next chapter of the club together with you. Let’s make history, Chicago!
Sincerely,
Laura Ricketts
Laura Ricketts
Executive Chairperson
Chicago Stars FC
New Crest
Same Stars
LAND
The dark navy filling the top of the crest represents the city of Chicago as seen by the sky at night.
LAKE
The vibrant "great lake" blue is a nod to Chicago's flag, with an added brightness that represents the energy and positivity of the future.
CREST SHAPE
The unique marquee shape at the top of crest pulls in the familiar iconography of the Chicago Theater and Wrigley Field Marquee.
BALL AND STAR
The inclusion of the ball, representing soccer, and the Chicago six-pointed star, representing our athletes, highlights our dedication to our athletes and commitment to keep them at the center of everything we do.
Shop the Capsule Collection
Allow us to reintroduce ourselves, with a limited-edition Chicago Stars FC capsule collection featuring Chicago Stars FC reimagined logo that reflects our great city's grit and legacy, from the lakefront to the skyline.
Shop Collection
Chicago Stars Neighborhood Takeover
Chicago Favorites
Guess all 25 Chicago favorites of where our new crest has popped up,and you and five friends could win a VIP star experience to a match of your choice in 2025!

DM us your answers on Instagram, X or Facebook by October 27! The winner will be announced on October 31.
See the Stars Come to Life
Join us at our November 3 home match to celebrate our new era!
Buy Tickets
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